007 seconds changed to ET7, and the extremely krypton hand-sliding publicity was hotly debated.

At noon on February 22,The krypton car accidentallyOn social mediaThe publicity map of competitor Weilai Automobile was used to promote its pure electric luxury car Krypton 007, which caused extensive discussion.

This incident has greatly increased the discussion of extremely krypton cars among netizens.."The happiness of extremely krypton ET7, you can understand it when you open it",“Xiaobian, do you want to see which car picture is used?"and other comments.Quickly raised the heat of krypton.

The official micro-official subsequently issued a response saying that the editor of the Oolong Department made a mistake and copied the original text 10,000 times.

The day before the social media Oolong incident of Krypton Auto, Krypton officials just celebrated the milestone that the sales of its flagship model 007 exceeded 10,000 vehicles. It took only 56 days for this model to achieve this achievement since it went on the market, so it was extremely confident that its 007 model was crowned as "the king of pure electric cars" and "no short board".

Krypton is currently beingMore attention is paid to the upcoming new Krypton 001 model. It is reported that the new polar krypton 001 will be unveiled on February 27th. Although the appearance has not changed much, the details are mainly adjusted, such as the triangular design under the front bumper, the duckling tail at the tail to enhance the sense of strength, and the triangular design in the fog light area, etc., but the configuration will usher in a comprehensive upgrade.

Highlights of the new car include the adoption of 800V high-voltage platform technology, the configuration of Qualcomm Snapdragon 8295 chip and the 35.5-inch AR-HUD head-up display technology, which is expected to greatly enhance the user experience. In addition, the new 001 may also be equipped with high-end configurations such as dual-cavity air suspension, further strengthening its market position of luxury electric vehicles.

In social media marketing, this mistake of Krypton has undoubtedly aroused widespread concern and discussion. Although this marketing method may attractreproachHowever, it is undeniable that it has effectively enhanced the brand’s popularity.Critics believe that,This incident reflects that Krypton does not hesitate to take marginalized measures in marketing strategy to trigger public discussion and thus achieve the purpose of enhancing brand awareness.

With the upcoming release of the new 001, Krypton seems to be telling everyone in this slightly cold and humorous way: in the race of speed and passion of electric vehicles, even a casual "hand slip" may become an opportunity to seize the headlines. Although this strategy may bring a double-edged sword effect..

But at least for now,The results prove the effectiveness of this hand-sliding. After the incident, Krypton quickly boarded the hot search.