Why does Moon Man always create miracles when it breaks the 1.7 billion ＂Shen Ma Combination＂？

"Shen Ma Combination" is a guest in "Living Room"

Special feature of 1905 film network As a feature film starring Shen Ma Group again after seven years, it has attracted much attention since the beginning of the official announcement.

According to the data of ticketing platform, as of 9: 34 on August 6th, the cumulative box office (including pre-sale) of movies in Moon Man reached 1.734 billion, exceeding the total box office of movies, becoming the first in the summer box office in 2022, and temporarily ranking third in the total box office list of movies in China in 2022, with the top two being.

Moon Man, which is applauded and popular, has pushed Harmony to a new peak. From the stage of drama to the stage of the Spring Festival Evening, from the stage of the Spring Festival Evening to the movie screen, "Shen Ma Combination" has become a national actor step by step, creating miracles of China movies again and again. ……

Mahua FunAge breaks through the film circle.

Lay the foundation of "Shen Ma" box office panacea

From 2015 to 2022, from Moon Man, from the "new face" of the film circle to the "ceiling" of comedy movies, the "Shen Ma combination" took only seven years.

What’s rare is that their status has remained unchanged from their emergence to the peak, and they are still actors in Mahua FunAge.

Now, it seems like a much-told story that Mahua FunAge and "Shen Ma Combination" achieved each other. Looking back on their rise, the reason why Shen Teng and Mary can become "box office panacea" depends on Mahua FunAge’s breakthrough from stage to screen.

In 2012, the "Lost in Thailand" with a cost of 30 million yuan became the first domestic film with a box office of 1 billion, and it was the top box office champion of the year.

In the same year, Mahua FunAge first appeared on CCTV Spring Festival Evening, and his work "Today’s Happiness" was praised as "the most beautiful sketch of the year", and the popularity of Twist was opened. The following year, Shen Teng made persistent efforts with Mary’s "Today’s Happiness 2", and the "Shen Ma Combination" began to gain a broad national base.

At that time, the emergence of "Sorry for Thailand" made the comedy wave sweep the China film market. For consumers, everyone is also looking forward to the next comedy that can bring laughter.

Throughout the annual box office rankings in 2013 and 2014, there were no fewer than three comedies that broke into the top ten. Especially in 2014, except for imported films, almost all the domestic films in the top ten list belong to comedy type.

Comedy movies are in full swing, and Mahua FunAge, who started from drama, also decided to enter the film circle with the popularity accumulated in the Spring Festival Evening. The first film drama was named goodbye mr. loser starring Shen Teng and Mary, which also gave the "Shen Ma Combination" an opportunity to stand out.

On the one hand, the daily attendance rate of this drama is as high as 95%, which has a very high audience base. On the other hand, when he wrote goodbye mr. loser, it was based on film standards.

In other words, "goodbye mr. loser" has inherent advantages in film and television. As the protagonists of the drama of the same name, it is logical for Shen Teng and Mary to take the lead in the film version.

But in fact, this pair of gold portfolios once faced a "file opening crisis."

The film version of "goodbye mr. loser" was first cast by Shen Teng. As one of the elders in Mahua FunAge, Shen Teng was promoted to deputy director in his first year, and had many opportunities. Although he doesn’t like to talk on weekdays, his comic talent is still on the stage. He was also praised by the director as the most suitable person to play "Charlotte".

Mary entered Mahua FunAge two years later than Shen Teng. Compared with the latter’s smooth sailing, Mary was silent for two years before he began to gain more exposure. When casting for goodbye mr. loser, she was not the first choice of the team. Later, the role of "Ma Dongmei" finally returned to her because the original actor could not meet the requirements of the director.

From drama to film, Shen Teng and Mary can once again co-star in "goodbye mr. loser", which is somewhat of a twist.

Since then, the story is well known: goodbye mr. loser still won 1.438 billion box office, topped the National Day box office, and broke into the top five of the annual box office. Shen Teng and Mary have completely become the most anticipated screen combination in the eyes of the audience.

Deeply cultivate the field of comedy.

Fit to expand box office appeal

According to incomplete statistics, the "Shen Ma Combination" has cooperated more than 23 times. But before Moon Man appeared, the two had not co-starred in a feature film for seven years.

In the words of the two, they embarked on the road of finding a better self, shining in their respective directions.

Goodbye mr. loser was a great success in those years, and Mahua FunAge released comedies one after another at the pace of nearly one movie a year.

Among them, Douban scored over 8 points, and the book "Donkey Water" was well received and only received 170 million yuan. "Aunt Li Cha" suffered from word-of-mouth Waterloo and closed at 604 million.

The two films that can achieve a double harvest of word-of-mouth box office are Shameful Iron Fist (2.213 billion) and the richest man in Xihong City (2.547 billion). The protagonists of the two films are Mary and Shen Teng respectively, which shows that the two films have extremely high box office appeal.

Thanks to the word-of-mouth of the above two films, Shen Teng and Mary have not only made their screen achievements brighter, but also expanded their industry influence, so that they can go further and further on the road of benign development.

In recent years, Mary has starred in comedy films such as The Killer is Not Too Cold, and even the ones with heavier stories are full of black humor. She rarely leaves the field of comedy.

So is Shen Teng. He has been active in different styles of comedy movies.

It can be said that in the past seven years, although the "Shen Ma Combination" bid farewell to the "Mahua FunAge" circuit temporarily, the two still circled in the comedy circle and made their own name.

Relying on many comedies, Mary won the title of the first actress in China film history who starred in a movie with a box office of over 10 billion. Shen Teng, by virtue of his role as a "national comedian", once made "content" a standard to measure the wonderful degree of a comedy movie.

It is worth mentioning that comedy is one of the most likely types to become a dark horse at the box office because it can easily mobilize the audience’s emotions and bring infinite joy to the public, thus stimulating everyone’s desire for consumption. Directed last year is the best example.

At present, the film and television industry is facing a relative shortage of comedians. This is equivalent to an opportunity for the "Shen Ma Combination" to perform as much as possible. Coupled with deep cultivation in the field of comedy, they have formed a distinctive personal color. When the audience sees the names of Shen Teng and Mary, they will naturally think of the scenes where they tried their best to make people laugh. Regardless of their nationality or influence, they have grown into a super IP in the field of comedy, which fully meets the basic conditions for creating the myth of box office.

Therefore, as a co-starring work of "Shen Ma Combination" after seven years, many media in the industry predicted that Moon Man’s final box office might exceed 4 billion.

If you are careful enough, you may find that there is a detail hidden in Moon Man. The role played by Mary is called Ma Lanxing, and the blue star refers to the earth. The surname of Ma continues her same surname in goodbye mr. loser, Ma Dongmei, Ma Xiaoli and Shameful Iron Fist and Ma Xiao.

Mary bluntly said that when these characters are put together, they can be regarded as a series. And it is very likely that her role of "Ma" will not come to an abrupt end here in "Ma Lanxing".

When interviewed by "Shen Ma Combination", they all mentioned that if a deadline is set for their cooperation, they all hope it will be indefinite. In the future, the miracle created by this combination of gold will continue … …