Chery Automobile will cooperate with Thai manufacturers to enter the Southeast Asian market

　　On November 14th, Yin Tongyue (front left), Chairman and General Manager of Chery Automobile Co., Ltd., shook hands with Chairman of the Board of Directors of Chery Rongchuang Group in Thailand after signing the contract. On the same day, Chery Company and Thailand Rongchuang Co., Ltd. held a cooperation signing ceremony at Daoxianglou Hotel in Hefei, Anhui Province, which marked the official landing of Chery Automobile in the Thai market. The initial annual output of Thailand Chery Rongchuang Co., Ltd. is expected to reach 5,000 vehicles, mainly selling Chery QQ and Tiggo. Xinhua News Agency reporter Chen Yuhua photo

　　Xinhua Net Hefei, November 16 (Reporter Chen Yehua) Chery Company and Thailand Chery Rongchuang Co., Ltd. held a cooperation signing ceremony at Daoxianglou Hotel in Hefei on the 14th, and Chery Automobile will be sold in Thailand and other Southeast Asian markets in the form of semi-assembled parts (SKD).

　　According to the agreement, Thailand Chery Rongchuang Co., Ltd. will be the exclusive agent of Chery in Thailand, assemble and produce Chery cars in SKD form, and sell them in Thailand and other Southeast Asian markets under the Chery brand. The company’s initial annual output is expected to reach 5,000 vehicles, mainly selling Chery QQ and Tiggo.

　　Thailand is the largest automobile production and export base in Southeast Asia, and almost all world-renowned automobile manufacturers have factories in Thailand. Thailand Chery Rongchuang Co., Ltd. is a joint venture between Thailand Zhengda Group and Rongchuang Group.

　　It is understood that Chery has established eight factories in seven countries including Russia, Ukraine, Iran, Egypt and Uruguay, forming an overseas production capacity of 150,000 vehicles. Yin Tongyue, chairman and general manager of Chery Automobile Co., Ltd. said: "We plan to have 14 overseas factories and 400,000 overseas sales by 2010, which will greatly enhance the international competitiveness and brand influence of Chery Automobile."

Editor: Jufu